Tuesday, April 23, 2013

What’s Your Business Cooking Up?

Analogy
You’ve been inspired to make a scrumptious dish that your saw in a magazine earlier, but didn’t have time to write down the recipe and now all you can think of, is making this dish.

Cooking a delicious dish that you’ve never made before requires much more than just inspiration and determination. It requires a plan that includes:

A Recipe
A carefully laid out, step-by-step process that will include the list of ingredients, preparation methods, measurements and cooking instructions.

Ingredients
A ‘tastefully ‘executed recipe requires the very best ingredients. Fresh, flavorful, high quality and sometimes-exotic ingredients, deliver on the recipes promise of magnificence.

Equipment & Utensils
Certain recipes call for specific tools. For example, it’s hard to make pie without a rolling pin for the crust and it’s impossible to ‘eye’ one cup of rice and two cups of water without an actual measuring cup.

Someone Who Wants To Eat It
Other than yourself, who else would want to eat what you are making? Part of the joy of cooking is to prepare a dish that others will love and will want to share with you.

Without this plan, you could waste a bunch of time, money and effort producing a poorly executed recipe that no one will want to eat.

Reality
A business is no different. Whether you are a start-up or an existing company, you have to scrutinize your ideas to ensure their viability – especially if you are a Little Fish in the pond of big businesses.

Firstly
Do you have the business plan to support this idea?

Secondly
Do you have the resources to be taking on this new idea?

Thirdly
Do you have the infrastructure to execute this idea?

Finally
Do you actually have a market that wants your idea?

Cooking up ideas are crucial to the longevity of your business, so don’t burn them up or under develop them because of poor planning and execution.

Keep Swimming Little Fish!